Effective Tips For Building An Insurance Mobile App

No one will doubt the fact that mobile applications have become an integral part of our lives. Thanks to them we can order food and clothes, communicate with our nearest and dearest, make financial transactions, and what’s more interesting, control our property and possessions. 

The recent survey has shown that almost 3 billion people have smartphones globally. Moreover,  users spend nearly 90% of their time browsing different applications.

It should be mentioned that there are more than 2.2 million apps available in the App Store and 2.7 million ones in Google Play. Then the question arises: “Do we really need all of them?” Frankly speaking, not all the applications are downloaded and used by people. The reasons may include poor product quality and lack of valuable services.

What does it mean for a person who wants to build an application? That he or she must deeply analyze the market and hire a professional team with great expertise in building mobile apps.

Why are insurance mobile applications beneficial?

Luckily for you, MadAppGang team can not only boast of a vast experience, but share its knowledge with you! Since each application has some particular features and nuances, we will discuss all of them separately. This article will be devoted to building an insurance mobile app.

 This kind of app is growing in popularity every day. The reasons are various. Firstly, it helps companies engage new clients, especially young ones. Moreover, insurance apps provide online consultations and support to its users, which help people save their time. Another advantage of downloading such an application is the ability to collect and process data online.

Tips for building a successful insurance mobile app

  The process of insurance software development requires great expertise and experience. Due to this make sure you opt for a professional team to cope with this tough task. How to manage it? Ask for the company’s cases and portfolio and search for the clients’ feedback on the Internet. You should be on the same wavelength with the professionals from the very beginning. If not, this cooperation will bring you irritation and annoyment. Although there are some key factors that determine the success of an insurance mobile application. Are you thrilled to bits by this information? If yes, let’s begin!

     1. Take into consideration the users’ requirements

While building an application remember that the number of downloads directly depends on ratings and reviews. Consequently, you should focus on features which customers may find extremely appealing. It can be an easy payment procedure, good performance, push notifications and other pivotal things depending on the apps’ main purpose.

  It will be a good idea to make an inventory of features which you want to see in your end-product. Make sure the app’s name coincides with the company’s or brand’s name. Thanks to it, it will be easy for potential users to find it in the App Store.

  Moreover, if the insurance company offers a number of services it will be better to make one application with a wide range of functions rather than creating several of them. People will not like the idea of downloading multiple applications on their smartphones. Furthermore, make use of titles, subtitles, icons and descriptions. These things will boost the popularity of your product. 

     2. Important features

Insurance mobile applications are not for everyday usage and you should take it into consideration! On most occasions customers will open it once per month to pay bills or check the state of their property. Make sure your app is easy to use for those who open it rarely.

  Among features which will be appealing to your clients is the automatic logging. In such a case users won’t be forced to log in the app every time they open it. In such a way people can avoid feeling frustrated after forgetting the password. Secondly, this function will save their time for more valuable things. But how will the clients prove their identity then? Think of a biometric login, time access code or lengthening authentication timeouts.

  Another pivotal feature – convenient notifications! Due to the fact that people do not open insurance apps often, it is necessary to make the users aware of all important events and financial activities. Push notifications can alert clients about the autopay coming out or available updates. Moreover, in such a way your users will remember about the work you are doing for them! Consequently, they will appreciate your services and effort.

  Although, it is important to give users the opportunity to choose the things they will get notifications about and the ability to mute them. 

     3. Customers – main priority!

Treat your clients respectfully! Give them the opportunity to register or verify via a phone number or email. Make sure you address them by calling them by their names and thank them for downloading and choosing your app. 

Another essential thing is to make clients leave their comments and feedback concerning the quality of your services. It will help you see some weak points and improve them.

     4. Partners and competitors

  You may apply to other companies to integrate their services into an application. For example you may include 3D animations or modeling of home or other properties to make the app unique and sophisticated. Of course, the insecure can try to create such functions without any help, but sometimes it is really impossible. 

 While searching for potential “friends”, do not forget to keep an eye on your competitors. It will be a good idea to monitor the services they offer, compare them with your product. In such a way you will be able to build a unique, sophisticated and useful insurance application of high quality.

Drawing conclusions

Building an insurance mobile application will boost the popularity of your services or brand. Firstly, it will keep you abreast of the times and engage young customers. Secondly, it will serve as an additional advertisement of the company. Despite the fact that building such an app requires a lot of time, energy and effort, it is quite feasible. Moreover, if you apply for help to a professional team, the results can even surpass expectations.